Whats the most ineffective creativity technique of all? It´s Brainstorming.
Do you do brainstormings? Be honest, how efficient are this meetings? If you think your brainstormings could be a bit more structured and sorted, give me a call. Because this is what I do. What´s the job of an idea coach? I help companies and agencies, Marketing- and PR teams to find new ideas.
Sometimes with quite unconventional methods. Curious? Have a look into "Brainstorming in the Dark".